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Woman-Owned & Certified WBE

 April MacKinnon, P.Eng., is an entrepreneur who believes economic success in Atlantic Canada is rooted in people bravely chasing their dreams. April owns Nourished Magnesium and Anointment Natural Skin Care

April's entreprenurial journey began in 2006 when she founded a natural parenting store "Nurtured Products for Parenting" which began as an e-commerce business-turned-busy retail location in Halifax, Nova Scotia

Anointment Natural Skin Care

We believe that caring for your body should feel natural, uncomplicated, and deeply nourishing. That’s why we create magnesium-based skincare and wellness essentials designed to support everyday rituals — from postpartum recovery and sensitive baby care to daily moisturizers, deodorants, and mineral-rich soaks

Every product is crafted in small batches using high-quality, plant-powered ingredients — including certified organic botanicals, pure essential oils, and therapeutic minerals. We prioritize transparency, safety, and simplicity in everything we make, avoiding unnecessary additives, synthetic fragrances, or harsh preservatives

Whether you’re navigating motherhood, managing sensitive skin, or just seeking a more mindful approach to wellness, our products are here to support you — gently, naturally, and honestly
The Magic Mineral

Magnesium Chloride is a mineral salt commonly sourced from seawater. In cosmetic formulations, it functions as a skin-conditioning agent, helping to maintain skin softness and support a smooth, refreshed feel. It is infused in our personal care products (creams, sprays, and soaks) for its clean, non-greasy texture and gentle compatibility with skin types

Our Magnesium Chloride is sourced from the Zechstein Sea Bed in the European Permian Basin.The only form of Magnesium that is sourced from the ancient sea, deep below the earth. Free from pollutants and contaminants.
Topical Skin care solutions with Magnesium Shop All Products